Farfetch Illustration

Illustration style developed for high end online fashion retailer Farfetch. After a recent re-brand, the cient were in need of a house style for illustration, delivered here in this animation series for stakeholders.

Farfetch Illustration

This short animation series delivered narrative and character through sketch lines and abstract shapes. A light-hearted, neutral aesthetic provides a backdrop for luxury goods to speak volumes.
© 2021 Farfetch
Production: OBO